🔥Introducing Our New Launch | Eclipse - A New Dawn Collection

Story

Namita Agrawal - Founder

From as early as I can remember, creativity has been at the center of my life. As a child, I would paint, sketch, and draw on anything I could find- walls, cupboards, scraps of paper- immersing myself in the joy of colors and creation. Art class quickly became my favorite subject at school. I often finished my work early, only to help my friends with theirs, which confirmed what I already knew: I belonged in the world of art and design.

As I grew older, my curiosity naturally shifted toward clothing and textiles. I was fascinated by the way people dressed, the styles I saw in films, and the stories that fabrics carried. I began experimenting with DIY techniques like block printing and tie-dye, and each creation brought me a rush of happiness. By the time I was in middle school, I had already decided: I wanted to build a brand of my own.

That dream led me to study design, where I immersed myself fully in the discipline. College was a whirlwind of creativity and long studio hours, but more than anything, it deepened my love for Indian textiles. The artistry, the craftsmanship, the integrity, the detail, and the vibrancy of colors, everything about them inspired me. They became the soul of my vision for the brand I always dreamed of creating.

"Fashion, But Make It Slow."

Brand Story & Philosophy

The label began as Namita Dhoot, an extension of my personality, taste, and design philosophy. But as I stepped into a new chapter of life after marriage, I felt it was time to evolve the brand alongside me. Today, it continues with the same heart and passion, but under a new name: Namita Agrawal.

This is more than a rebrand—it is a continuation of the journey. The essence remains unchanged: a celebration of art, craft, and the timeless beauty of Indian textiles. What awaits is an exciting new era filled with fresh creativity, new designs, and stories woven in color and fabric.

I am deeply grateful for the love and support that has brought me here, and I can’t wait to share this next chapter with you.

Homegrown | Contemporary | Bespoke

Vision

To build a fashion house that serves as a hub of Indian textiles, reimagined into modern, contemporary clothing. A place where heritage and innovation meet, creating timeless pieces that you and I can wear and celebrate every day.

Mission

Our mission is to honor the artistry and integrity of Indian crafts by blending them with contemporary design. Through thoughtful creations, we strive to make textiles relevant for today’s world: sustainable, stylish, and accessible, while keeping alive the joy, color, and soul of tradition.

- Size guide for Men

- Size guide for Women